Our Technology
The Blue Box brings the best of both vending and advertising into one unit in the following strategic ways:
High visibility formats which can be viewed from all angles
Increase user attention by standing out, driving higher chances of consumers from awareness to purchase
Drive brand awareness through high visibility placements across multiple locations
Strategic location focus (increase impressions)
Non-cluttered environment
Click play to check out how the machine works!
Total Impressions by location
Frequency of Ads by location
Number of people who engaged with the machine
Sales by SKU and revenue
Data Analytics
Data driven solution to identify key consumers to help assist other marketing initiatives.
Demographic data of consumers
Number of products in the carts & product categories
Number of purchases vs. transactions cancelled
AI driven product recommendations
Brand Safety
The Blue Box machines are strategically placed to increase impressions in a brand safe environment with high viewability.
The following traditional channels offer lower brand safety and visibility, which The Blue Box overcomes easily:
Lower brand safety and viewability with industry benchmarks of 70% and 50%, respectively
100% in-view and brand safe, but highly cluttered lowering recall
